About us
Origin
Stax is a strategy consulting firm providing tailored and cutting-edge solutions to the sports industry. Our team, composed of individuals passionate about football and sports in general, combines in-depth knowledge of sports dynamics with a solid background in finance and risk management. This expertise enables us to deliver high-quality analyses and strategic recommendations designed to help leaders make informed decisions in a competitive environment.
Who are we?
STAX is a firm composed of former professionals from finance (M&A, private equity, investment banking) and strategy consulting, joined by experts with diverse backgrounds, including former sports executives, data analysts, medical professionals, mental and performance coaches, as well as sports analysts. Together, we share a common vision: bridging the worlds of finance and sports to deliver innovative and tailored strategic solutions that meet the needs of the sports industry.
Our Methodology
Our methodology is based on a rigorous and structured approach, combining quantitative and qualitative analyses to achieve a comprehensive understanding of both sports and financial challenges. We begin by collecting and processing a wide range of relevant data, which we then analyze using proven mathematical and statistical models. At the same time, we conduct a qualitative evaluation to account for human and contextual factors. Finally, we synthesize these findings into clear and actionable reports, enabling leaders to benefit from precise and tailored strategic recommendations aligned with their objectives.
Our Core Principles
Our core principles are founded on integrity, excellence, and a strong commitment to our clients. We place transparency and objectivity at the heart of our approach, ensuring that we deliver impartial analyses based on verifiable data. Excellence drives every aspect of our work, as we strive to provide innovative and high-quality solutions. Finally, we are committed to providing close support and an in-depth understanding of each customer’s needs, so that we can make a lasting contribution to their success in a demanding and constantly evolving sector.
Why Stax?
We decided to create this company because it embodies our vision of a specialised, innovative consulting firm focused on the sports sector, supported by leading financial expertise. Unlike generalist consultancies, we understand the unique challenges faced by sports clubs and understand that every decision can have significant financial, sporting, and strategic impacts. This company allows us to implement a tailored approach that combines our passion for sports with advanced financial analysis tools, providing leaders with a unique perspective and actionable solutions to stand out in a competitive environment.
€5 billion
Transfer amounts
This is the total amount of transfers in professional football estimated for the 2023-2024 season.
-74%
Transfer yield
Player transfer transactions have resulted in a significant deficit for Premier League clubs during the 2023-2024 season.
€7,5 billion
TV rights
Estimated TV rights for the five major European leagues (Premier League, La Liga, Bundesliga, Serie A and Ligue 1) for the 2023-2024 season.
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